oChef » Phở Tân Hòa – San Francisco

Phở Tân Hòa - San Francisco

Vietnamese Restaurant Phở Tân Hòa in San Francisco
Photo from Phở Tân Hòa
How do the guests rate it?
Phở Tân Hòa at a glance
San Francisco South of Market
$$
Price per Person $11–$20
mentioned by 59 of the guests
#1268 out of 2403 places to eat in San Francisco
#44 Vietnamese Restaurant out of 67 in San Francisco
Good
7.4 out of 10
8.3
Food
6.4
Service
4.6
Ambience
5.9
Value
319

Reviews

69.9%

Satisfaction

Often praised
  • Authentic food
  • Quick service
  • Good value
Frequently criticized
  • Rough neighborhood
  • Cash only
  • Service variability

The Vietnamese restaurant, located in the vibrant South of Market neighborhood of San Francisco, offers a welcoming spot where you can enjoy a great coffee. At Phở Tân Hòa, you’ll find a cozy and casual atmosphere perfect for a quick bite or a relaxed meal.

This spot is known for its authentic flavors and friendly service, making it a local favorite.

Overview: Introducting Phở Tân Hòa

Phở Tân Hòa offers a genuine culinary experience, often described as a comforting hole in the wall with a clean and bright interior. Many find it feels like a home away from home, appreciating the straightforward, authentic atmosphere.

This spot focuses on delivering a quality meal without pretense. While the interior maintains a good cleanliness standard, visitors should be mindful of the neighborhood surroundings.

The establishment prioritizes its food and service, making it a destination for those seeking traditional flavors, even if it means navigating a few external quirks.

Good
7.4 out of 10
319

Reviews

69.9%

Satisfaction

60

negative

36

neutral

223

positive

Phở Tân Hòa achieves a respectable overall Restaurant Score of 7.4, with Customer Satisfaction sitting at 69.9%. This indicates a generally positive reception, driven significantly by its culinary offerings.

With 223 positive remarks out of 319 total customer observations, the Food (8.3) stands out as a strong point, consistently earning high praise for its authentic flavors and quality. While the Food shines, other aspects present a more balanced picture.

Service (6.4) is generally seen as efficient and friendly, though not without occasional inconsistencies. Value (5.9) is considered fair for the portions received, but the Ambience (4.6) receives a more mixed response, largely due to external factors, as reflected in 60 negative comments.

What people like
  • Flavorful, authentic food
  • Friendly, fast service
  • Good portions, value
What people don't like
  • Challenging neighborhood
  • Cash-only policy
  • Inconsistent service

Phở Tân Hòa is a place where the culinary experience takes center stage. If you prioritize authentic, well-prepared Vietnamese dishes and appreciate a no-frills, efficient dining experience, this spot is likely to satisfy.

Be prepared for a straightforward visit focused on the food. With a solid Recommendation Score of 8, Phở Tân Hòa is certainly worth considering for its core offerings.

Just be mindful of the surrounding area and remember to bring cash, and you’ll likely find a rewarding meal that delivers on flavor and value.

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Verdict: Our expert take on Phở Tân Hòa

Food (8.3 out of 10)

mentioned by 100% of the guests

When it comes to the food, this place truly shines! With a solid score of 8.3 and customer satisfaction at a strong 86.1%, diners are consistently happy. Many of the 180 positive remarks rave about the deep flavor of the broth, the authentic Pho, and the large portions that leave you satisfied.

Don't miss out on their fresh spring rolls either! However, not every dish hits the mark for everyone, with just 12 critical comments out of 209 overall. A few found the pho bland or noted little meat in their bowls.

There were also mentions of salty BBQ beef and some disappointment over lemon instead of lime being used for the pho. These seem to be isolated incidents rather than widespread issues.

8.3 Food

209

Reviews

86%

Satisfaction

12

negative

17

neutral

180

positive

Rating distribution
What people like
  • Flavorful, rich broth
  • Authentic Vietnamese Pho
  • Generous portions
What people don't like
  • Bland broth
  • Little meat
  • Salty BBQ beef

Often praised

  • pho
  • food
  • broth
  • Pho
  • portions
  • soup
  • Broth
  • spring rolls
  • taste
  • Bun Bo Hue

Frequently criticized

  • BBQ beef
  • Rice
  • broth
  • bun bo hue
  • cafe sua da
  • flavor
  • lemon instead of lime
  • meat
  • mix of Vietnamese and Chinese dishes
  • pho

If youre seeking authentic Vietnamese flavors and generous portions, this spot is definitely worth a visit, especially for their highly praised pho. While a few minor hiccups exist, the overwhelmingly positive feedback suggests youll likely leave satisfied.

Service (6.4 out of 10)

mentioned by 40% of the guests

Lets talk service! Many customers have had great experiences here, often praising the fast service and friendly staff. Youll frequently hear about attentive servers and how welcoming the atmosphere is, with some even appreciating that theyre open really early.

This positive feedback comes from 23 positive comments out of 38 total. However, its not always smooth sailing. Some patrons encountered unfriendly cashier/waiter interactions, with a few even reporting being hung up on.

There are also mentions of bad service overall and issues with business hours, like no dinner service, which can be a real bummer. This contributes to an average score of 6.4 and a mixed customer satisfaction of 60.5%.

6.4 Service

38

Reviews

60%

Satisfaction

13

negative

2

neutral

23

positive

Rating distribution
What people like
  • Fast, friendly service
  • Attentive staff
  • Open really early
What people don't like
  • Unfriendly staff
  • Bad service experiences
  • Limited hours

Often praised

  • service
  • staff
  • Service
  • boss
  • cashier lady/waitress
  • fast service
  • friendly service
  • open really early
  • sanitizing
  • servers

Frequently criticized

  • service
  • ATM
  • business hours
  • cashier lady
  • dinner service
  • effort to go
  • hours
  • hung up in my face
  • order more foods or drinks
  • timing of food delivery

Overall, service here seems to be a bit of a mixed bag. If youre looking for quick, friendly daytime service, youll likely be pleased. However, be mindful of their operating hours and potential for less-than-stellar interactions with certain staff members.

Ambience (4.6 out of 10)

mentioned by 43% of the guests

When it comes to ambience, this spot offers a bit of a mixed bag. Many guests appreciate the cozy mom and pop vibe, feeling it's a true home away from home with its casual atmosphere and notable cleanliness inside. Based on 11 positive opinions, the interior provides a safe and comfortable experience, contributing to an overall score of 4.6.

However, the external factors significantly impact the overall impression, leading to a low customer satisfaction of just 25%. With 25 negative comments out of 44 total, many express concern about the area and surroundings, particularly the presence of homeless people outside and challenges with parking in the neighborhood. It seems the outside environment is a major dealbreaker for many.

4.6 Ambience

44

Reviews

25%

Satisfaction

25

negative

8

neutral

11

positive

Rating distribution
What people like
  • Mom and pop vibe
  • Clean interior
  • Casual atmosphere
What people don't like
  • Homeless outside
  • Rough neighborhood
  • Parking issues

Often praised

  • ambiance
  • casual atmosphere
  • cleanliness
  • customers
  • felt safe
  • hole in the wall
  • hole in the wall place
  • home away from home
  • inside the restaurant
  • mom and pop vibe

Frequently criticized

  • area
  • homeless
  • homeless people
  • neighborhood
  • access
  • area and surroundings
  • atmosphere
  • establishment
  • homeless junkies
  • homeless people outside

If you're looking for a clean, casual spot with a homey feel inside, you might enjoy it. However, be prepared for a less-than-ideal exterior and potential parking hassles, which could significantly impact your overall experience.

Value (5.9 out of 10)

mentioned by 35% of the guests

When it comes to value, many diners are pleasantly surprised, often raving about the good pricing, cheap food, and overall value for money. With 9 positive remarks out of 28 total opinions, guests frequently highlight the generous portions and reasonable prices. Despite this, the overall score for value sits at an average 5.9, which is a bit of a mixed bag.

However, the experience isn't without its snags, leading to a poor 32.1% customer satisfaction. A significant number of the 10 negative comments revolve around the cash only policy and the inconvenience of cash transactions, with some finding the restaurant pricey or frustrated by the inability to split the bill. This often overshadows the perceived good value.

5.9 Value

28

Reviews

32%

Satisfaction

10

negative

9

neutral

9

positive

Rating distribution
What people like
  • Great value
  • Good pricing
  • Cheap food
What people don't like
  • Cash only policy
  • No bill splitting

Often praised

  • price
  • cash only
  • cheap food
  • good pricing
  • pricing
  • save $0.50
  • value
  • value for money

Frequently criticized

  • cash only
  • CASH
  • CASH ONLY
  • cash payment
  • cash transactions
  • pricey
  • splitting of the bill
  • tips

If youre looking for genuinely cheap food and great value for money, this spot might be worth a visit, but be prepared. Youll need to bring cash only and be ready to pay for the whole table, as bill splitting isnt an option. Its a trade-off between price and convenience.

How are the prices at Phở Tân Hòa?

You’re looking at roughly 20 per person – reported by 59 diners. That puts it in the $11–$20 category. For a Vietnamese Restaurant, it’s comfortably mid-range: not a steal, but not bank-breaking either.

Looking at what people actually spend, most diners keep it in the $11–$20 range, though a good number also opt for meals in the $21–$30 bracket.

Here’s a quick look at what guests spend per person, based on the latest 59 reviews.

How this restaurant’s value stacks up against similar spots in San Francisco.

Overall, we think the pricing feels quite fair for a Vietnamese restaurant in San Francisco. It offers a good balance, allowing for both budget-friendly and slightly more indulgent meals.

Customer Reviews: what people think about Phở Tân Hòa

Price per Person
  • $41–$50
Visit Type
  • Food Exploration
Group Type
  • Couple
Group Size
  • Couple
Service Type
  • Dine-in
Meal Type
  • Lunch
Jordan H.
Review date: 08/26/2025
9
Delicious Pho Broth and Unique Dishes
My wife got the pho ga, and I must say, it had some of the best tasting broth I’ve had in a long time. I was born and raised in Houston but moved away to a city with not great Vietnamese food. I ordered the pho bo dac biet kho, which was also very tasty and unique! I've only ever had pho ga kho before, but this was delicious!
  • broth10
  • pho bo dac biet kho9
  • pho ga kho9
Price per Person
  • $21–$30
Visit Type
  • Food Exploration
Service Type
  • Dine-in
Meal Type
  • Lunch
Wait Time
  • Immediate (0–5 min.)
Mason C.
Review date: 08/05/2025
9
Authentic Pho with Rich Broth
My experience at Phò Tân Hòa was fantastic! This restaurant, established in TL since the late 1980s, serves one of the best quality Phò in The City. The current owners, who are brothers, used to be employees at the old joint before the Pandemic. The soup base, which is the soul of Phò, is not made from powder like many other Pho restaurants. Instead, it's genuinely made by simmering beef bones for hours. The quantity and variety of ingredients are impressive, including rare beef steaks (served on the side, my favorite 😉), beef tendons, tripes, flanks, brisket, beef meatballs, and a generous selection of fresh herbs like basil, cilantro, mint, rau răm, bean sprouts, lime slices, and jalapenos. I highly recommend the Large bowl #7! Aprovecho! (Buena para la cruda 😂)
  • soup base10
  • beef bones9
  • quantity of ingredients9
Visit Type
  • Food Exploration
Service Type
  • Dine-in
Miles P.
Review date: 08/02/2025
9
Authentic Hole-in-the-Wall Gem
My experience at this restaurant was fantastic. The pho and bun bo hue were top notch. It's a true hole in the wall in the best way possible, with super good food. The customers are all regulars, and there are no frills. We discovered it on a trip a couple of years ago and make it a must visit every time we're in town. The neighborhood around the restaurant is in kind of rough shape, so I hope people come to support it. You won't be disappointed!
  • pho9
  • bun bo hue9
  • hole in the wall8
Price per Person
  • $11–$20
Visit Type
  • Tourist Experience
Service Type
  • Dine-in
Wait Time
  • Immediate (0–5 min.)
Roy F.
Review date: 07/29/2025
9
Fantastic Vietnamese Food, Worth the Trip
I highly recommend this restaurant for its great Vietnamese food. We make it a point to stop here on every trip to SF. While the restaurant itself is not fancy and the neighborhood isn't high-end, the food is absolutely fantastic. You'll find very large portions and an amazing taste. The staff are also very friendly and attentive.
  • Vietnamese food10
  • portions9
  • taste10
Visit Type
  • Tourist Experience
Group Size
  • Solo
Service Type
  • Dine-in
doxa P. D.
Review date: 07/22/2025
9
Authentic Pho That Touches the Soul
If you’re down for some authentic Pho, you’d disregard the aesthetic part of the resto. They have legit peanut sauce. It’s the real pho that touches the soul. Coming here as a tourist, it brought so many memories of being in Vietnam and being served by grandma’s pho.
  • authentic Pho10
  • peanut sauce9
  • real pho10

What Phở Tân Hòa offers

Highlights

  • Great coffee

Accessibility

  • Wheelchair accessible entrance
  • Wheelchair accessible seating
  • Wheelchair accessible restroom

Crowd

  • Groups

Payments

  • Cash-only

Children

  • Good for kids
  • High chairs

Popular for

  • Dinner
  • Lunch
  • Solo dining

Amenities

  • Restroom

Offerings

  • Quick bite
  • Healthy options
  • Coffee

Dining options

  • Breakfast
  • Brunch
  • Table service
  • Dessert
  • Dinner
  • Seating
  • Lunch

Service Options

  • Dine-in
  • Takeout

Parking

  • Paid street parking

Atmosphere

  • Cozy
  • Casual

FAQs

Is Phở Tân Hòa accessible for all guests, and what dining options are available?
Yes, Phở Tân Hòa ensures accessibility with a wheelchair accessible entrance, seating, and restroom. You can enjoy various dining options including breakfast, brunch, lunch, and dinner, with comfortable seating and table service available.
You’ll find a cozy and casual atmosphere at Phở Tân Hòa, perfect for a relaxed visit. Beyond their great coffee, they offer healthy options and quick bites. You can choose between convenient dine-in service or takeout for your meal.
Phở Tân Hòa holds a solid 7.4 overall score, with Customer Satisfaction at 69.9%. Its Food (8.3) is a clear strength, while Service (6.4), Value (5.9), and Ambience (4.6) are more moderate.
Customers frequently praise the authentic and flavorful broth, tender meats, and generous portions, often highlighting the quality of the pho and Bun Bo Hue.
Some patrons note the challenging surrounding neighborhood and the restaurant’s cash-only policy as key considerations before visiting.
Loading map…
Location
431 Jones St, 94102 San Francisco
Opening hours
Monday – Wednesday
8:00 AM – 3:00 PM
Thursday
Closed
Friday – Sunday
8:00 AM – 3:00 PM