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The New American Olive Oil
By Fran Gage
ISBN: 1584797541
Publisher: Stewart, Tabori & Chang
Publication date: March 15, 2009
Format: Hardcover
List price: $29.95 
Type: Ingredients: Olive Oil
Sample recipe: Lemon Madeleines
Ambitions
Intended audience: novice advanced beginner good home cook gourmet professional
Apparent goal: stocking stuffer sampler comprehensive coffee-table Biblical stature
Competition: outclassed follower in the pack strong challenger likely champ
Content
Variety: too little too much unusual nice mix just right
# of recipes: <50 <100 <200 <300 ≥300
Practical recipes: <20% <40% <60% <80% ≥80%
# of ingredients: ≤4 ≤7 ≤10 ≤12 >12
Ingredient hunt: 7-Eleven airfare required online pantry supermarket
Recipe complexity: too hard simple medium challenging professional
Instructions: inadequate verbose bare-bones full-figured educational
Time conscious: unconscious outright lies white lies realistic honorable
Cooking time: weekend project takes all day takes time ≥30 minutes <30 minutes
Added info: zip overwhelming scant balanced generous
Photos/drawings: none distracting decorative instructive glorious
Recipe results: ≤dorm food casual food family meals fancy food fit for royalty
Diet/Nutrition/Health
Nutritional info: none overwhelming hit or miss adequate comprehensive
Format/Ease of Use
Layout: ugh cluttered fine considerate work of art
Legibility: unpleasant challenging tolerable clear brilliant
Production quality: cheesy dubious years of service gift quality stunning
Page numbers: non-existent hard-to-find spotty sufficient every page
Table of contents: AWOL frustrating passable useful excellent
Index quality: none tragic adequate good a treasure
Page flipping: upsetting tedious acceptable rare never
Author
Writer: beginner food writer writing cook personality auteur
Cook: unknown self-taught chef teacher celebrity
Summary
Fulfills ambitions: falls short almost there satisfactory exceeds home run
Flavor delivered: sad inconsistent tasty delicious exceptional
Overall tone: sterile trying too hard straightforward best friend mom
Value: ouch! a little pricey worth splurging on the money a deal
Overall rating: skip it good very good excellent Ochef Top 100

Comments: If you have wandered into a store and been flummoxed by the varieties of olive oil, help is here (mostly). What Fran Gage explains in her new book is how American (California) olive oil is produced, how it has evolved (and reached world-class status) in the last 20 years, and – owing to meaningful California standards – how you can buy it with confidence. (Because standards in the rest of the world, even U.S. standards, do not meet the California marks, you come away from this book worried about non-California olive oil that you may be inclined to purchase or already have on hand.)

Our reviewer, who shall remain nameless and is somehow managing to hold onto his job, was initially dismayed at the pages and pages of text (more than 30!) about olive oil (history, classification, production, purchasing and storing tips, how to hold an olive oil tasting, etc.) before he even got to the recipes. He was none too excited about the prospect of reading profiles of more than a dozen California artisan olive oil producers, either. In the end, he found the explanatory information fascinating and had the most problems with the recipes.

It's not that the recipes are bad, they're just a little unusual (extremely eclectic) and require ingredients that are way to hard to find (perhaps they're hanging from the supermarket shelves and available at every farmers' market in California, but the rest of the world is going to have trouble).

There are 75 recipes here, but not that many recipes where olive oil is front and center. So there are dressings and sauces; in almost everything else – appetizers and small plates, salads and soups, fish, vegetables and side dishes, doughs and pastas, meat and poultry, and desserts (more on that in a moment) – olive oil plays a supporting role. Ms. Gage is determined to convince us that extra virgin olive oil can be substituted for butter in many, many dishes, so her desserts include cakes, cookies, ice cream, and chocolates.

We learned a lot about olive oil from this book, and are going to be better consumers and better cooks.



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